As Art Director for this editorial video featuring interior designer Jolyn Chen and the restaurant she designed with her husband, I led the creative vision from concept to final delivery.

I developed the creative concept, created the shot list, directed the visual storytelling on set, and provided post-production feedback to ensure the final edit aligned with the project's vision.

Working closely with the photography Art Director, I ensured the photo and video assets told one cohesive story across every touchpoint. The campaign was produced as a long-form YouTube feature alongside social-first edits for Instagram and TikTok, with the YouTube video surpassing 2,000 views within its first 24 hours.